Welcome to Snowball Effect
Snowball Effect is a curated marketplace which simplifies access to a range of investment opportunities.
We don't provide financial or investment advice. We provide vetted deal flow so you can discover and invest in a range of interesting growth companies.
Snowball Effect facilitates public offers, private offers, and wholesale investor offers.
For companies, it’s a complete capital raising package and access to a wide investor audience, so it’s a quick and efficient way to raise funds. For investors, it’s a simple channel to discover and invest in growth companies.
The leading private equity marketplace in New Zealand
Snowball Effect is New Zealand's leading private equity investment marketplace. We launched New Zealand’s first equity crowdfunding offer in August 2014, and have since facilitated more investment in New Zealand than all other equity crowdfunding marketplaces together (over 70% market share).
Our motivation
We’re on a mission to simplify investment into high growth Kiwi companies.
We want to make the capital market work much more efficiently for growth companies, so they can focus on selling their products to the world. We want to provide investors with a simple way to gain exposure to interesting investment opportunities – facilitating the flow of national savings into wealth-creating assets.
We’re driven by the significant positive impact we can make by building a thriving marketplace to connect growth companies with the capital they need.
Along the way we hope to develop the general financial literacy of the New Zealand public, and bring far more meaning and excitement to investing.
Join Snowball Effect